The owners of the clothing boutique Rudolf in Flims, Melanie and Arno Dietz, are also concentrating strongly on sustainability, both in their internal processes and in their high-quality product range. Alongside denim brand K.O.I., Kings of Indigo, which is consistently fair and sustainable in its production, there are also brands such as Friendly Hunting, Langbrett, Carpasus and also Calida. All of these are companies that produce innovative and progressive ecological textiles.
Tamara Beutler follows a similar philosophy. She is the founder of the concept store Louvin in Flims. Everything that you can buy in her store is 100 percent ecological. Her main focus is on clothing, but she also offers everyday items such as ecological toothbrushes, cosmetics and accessories.
Fashion designer Deborah Fuhrer, however, goes about the topic of fashion very differently. She doesn't want to produce anything new at all, but instead maintain the old. Upcycling is her passion. In her small atelier in Flims beneath the café Livingruhm, she rescues old items of clothing.
The destination's municipalities are also making efforts to support ecological projects. Recently, Flims and Laax have begun offering recycling bags for plastic packaging. Yoghurt pots or washing liquid bottles are given a place to briefly rest before the bags are taken to the appropriate waste facility. The plastic is then processed into plastic granulate in a specialised process. The community solar project in Sagogn is also worth mentioning. With the Romansh title «Sulegl Per Sagogn» the residents of the district are offered attractive conditions to motivate them to install photovoltaic systems on their house. Since 2018, 60 solar panels have adorned the roofs of Sagogn. For a village with only 660 inhabitants, a praise-worthy achievement indeed.
But what about the personal ecological footprint of the environmental representative Reto Fry? With a smile, he has to admit that he isn't perfect. He used to fly often, but today does so only rarely. Since stopping, however, he knows his home region better and has become much fitter. Because regardless of rain or snow, Reto Fry leaves his car in the garage and gets on his bike. Transport doesn't get more sustainable than that.